We were recently invited to the launch of the HTC Touch phone – a new slimline WM6 phone sporting ‘TouchFLO’ touchscreen technology – and the assembled herd of head honchos told us that HTC was hoping to steal some of Apple’s thunder ahead of the release of their (over) hyped iPhone.
Now we don’t go in for all this ‘unpacking video’ nonsense, but we feel that HTC’s packaging was especially noteworthy, with the Touch coming in a stylish black box containing a large, full colour manual, which made a very pleasant change from the usual multi-language folded leaflets instructing us to, “Read the PDF file for more.”
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