Cellular

A report in German news magazine Focus states that the German Federal Ministry of Transport, Building and Housing will be lifting its ban on the use of mobile phones on commercial flights.

Despite years of scare stories that a call to Aunt Mabel could send airliners crashing to the earth, the German Aerospace Centre (DLR) has concluded mobile phone signals do not interfere with onboard electronics.

Elsewhere, several European airlines have announced that they are also considering the removal of the in-flight ban on GSM phones, something that many passengers have been demanding for years.

Stateside, the US Federal Communications Commission (FCC) proposed lifting the ban on the use of GPRS, EDGE and 3G phones onboard last year, with the caveat that only the 1800 MHz variants could be used.

Clearly, in-flight mobile phone access would be of tremendous use to travellers – particularly business users – and could provide a welcome boost to revenue for airline operators.

Of course, being allowed to keep your phone switched on doesn’t mean it will still work. With full GSM access at 35,000 feet unlikely, passengers will have to rely on in-plane systems provided by airlines – who will, no doubt, charge accordingly.

The technology for providing in-flight GSM coverage is already in place, with Swedish vendor Ericsson recently announcing a newly developed ‘GSM on Aircraft’ system.

This uses a version of the RBS 2708, which is based around the RBS 2000 family, the world’s most popular radio base stations.

The company claims that its functionality matches terrestrial systems.

Airbus has announced that it intends to equip its short and medium-range aircraft in the A320 series with this mobile phone technology in the near future.

Hello? I’M ON THE PLANE!!!!
Federal Ministry of Transport, Building and Housing

Around a hundred rural African farmers around Makuleke are testing cell phone technology that gives them access to national markets via the Internet, allowing them to compete with the big boys and boost profits by at least 30 percent.

Previously, farmers would travel huge distances to the market in Johannesburg in the hope of selling their goods, often losing half their harvest along the way, but a new virtual trading facility installed on mobile phones lets them sell their produce direct from their small farms.

Farmers can check prices on the phone and choose to sell when prices are high or raise the selling price if demand is high – and by dealing directly with sellers, farmer can raise profits by cutting out the middle man.

“Mainstream farmers have access to market information so they can negotiate better prices. This cell phone enables poor rural farmers to get that same information,” said Mthobi Tyamzashe, head of communications at South African cell phone operator Vodacom, project sponsors.

It’s an example of how technology can bring real benefits to the world’s poorest continent, and cell phone use has already rocketed 100 percent in Africa since 2000.

It’s believed that wireless technology is the best way to bring the Internet to the poor, as Africa’s sparsely-populated and often inhospitable landscapes make a landline infrastructure commercially unviable.

Senegalese company Manobi has already signed up 40,000 customers to their trading platform for farmers and fishermen, allowing customers to access information on a Web-based trading platform via Internet-enabled phones. Users can also request prices and make trades via SMS, or text message.

“It’s a trading platform and a business space,” said Manobi Chief Executive Daniel Annerose. “Small Senegalese farmers even linked up with the French army (on the platform) last year and agreed to supply one of their ships when it docked in Dakar.”

Manobi plans to expand the project into South Africa, followed by the rest of the continent and the Middle East, in partnership with French cell phone manufacturer Alcatel and Vodacom.

Of course, Vodacom and Alcatel aren’t investing all this cash because – like a Miss World contestant – they want to make the world a better place.

There’s a hard business ethic at work here, with the companies keen to expand the cell phone market into rural areas and grab new customers before the competition steps in.

“The idea is that if people start off with your product they will stay with it once they become more profitable clients,” said Vodacom’s Tyamzashe.

The company dished out 360 starter packs and airtime vouchers worth 300 rand each, while Alcatel has handed out 200 handsets, although there are questions as to the long term viability of the scheme – farmers often living on less than a dollar a day may not be able to afford the luxury or surfing the Web on their phones once free airtime runs out.

“Individual projects like this may not be sustainable, but in a wider context it is an important part of getting telecoms out to the rural areas,” said telecommunications expert Arthur Goldstuck, from research group World Wide Worx.

“It is a case of throwing all kinds of things at the wall and hoping that some of it works.”

Hi-tech cell phones help Africans trade crops

A survey by technology researchers IDC revealed that passengers aren’t too keen on the prospect of spending long flights listening to fellow passengers bellowing into their mobile phones.

The comprehensive survey was set up in response to reports that the US Federal Communications Commission was considering lifting its in-flight cellphone ban.

IDC discovered that a mere 11 percent of its 50,000 survey respondents wanted the ban lifted, but a hefty 64 percent approved of the use of mobile phones for purposes besides voice calls.

“While the passage of this proposal appears to offer solutions to the wireless industry, it has spawned disapproval among some consumer groups as the potential for in-flight usage would create disturbances to passengers,” IDC commented.

The growth of clever-clogs smartphones phones like the i-mate JAM and PalmOne Treo would allow connected passengers to check their email and surf the web during flights.

IDC’s survey aimed to identify which wireless services were most appealing and, not surprisingly, of the eleven activities offered, text messaging was the most popular activity.

As you might imagine, the market would love to see the in-flight ban lifted as it would provide a party pack of opportunities for wireless carriers and airlines to brand and market mobile commerce, provide new channels to squeeze more cash out of consumers and send smart phone manufacturers into mobile heaven.

“Whether a mobile-device vendor is interested in the in-flight market or not, the key finding from this survey remains the same: By comprehending the needs and criteria specific to the user segment and location, mobility companies can enhance their products to better serve and target the desired customers and market segments,” said Dana Thorat, IDA research manager/mobile users, in a suitably analytical manner.

IDC