Microsoft Zune: $249: 14 Nov

Microsoft Zune: $249: 14 NovThe buzz has been around for months and finally we get to hear the pricing. Retail pricing will be $249 and it will hit the shops in 14th November in the US.

What will people get for the money?
A 30Gb digital media player, with a three-inch LCD video screen; WiFi for passing music around and … wait for it …. an FM tuner. There’ll be three colours – black, brown and white.

Each device will come with songs (9), music videos (12), film shorts (3) and images loaded onto it.

Microsoft have learnt from Apple and will be releasing some new software to select content and load it on to your Zune.

Microsoft Zune: $249: 14 NovAlong side this will be the Zune Pass subscription service, which for $14.99/month will give access to “millions of songs.” The downside on this one is that once you stop paying, your stop getting access to the music.

If this doesn’t appeal, you can buy tracks individually at 79 Microsoft Points per track (Yes, less than iTunes). If you’re unfamiliar with Microsoft Points, they’re like pre-paid phone cards.

Microsoft Zune: $249: 14 NovThere’s going to be a ton of accessories available at launch, which are listed at the bottom of the press release and are prices between $20 and $100.

As to whether Microsoft will pursue current Apple customers to drop their iPods for a Zune, or more significantly, waste the money they may have spent buying music or videos on Apple iTunes, is quite another thing. As we all know iTMS customers would’ve had to burn all of their purchased tracks to disk and re-rip them to play them on a Zune.

Large screen grab of Zune PC software

Apple iTV Device Pre-Anounced

Apple iTV Device Pre-AnouncedApple has for once pre-announced a new product, codenamed iTV (which is unlikely to be the final name as they’d get sued in the UK for a start).

This is a media playback unit (about the same dimensions of a Mac Mini but half the height). It has a multitude of connectors on the back (audio and various video including HDMI). It connects to the network over wireless and can stream movies, music, video, photos, podcastsfrom iTunes or from Apple.com/iTunes store.

It will be available in Q1 2007 for $199.

New Apple iPods Launched: Nano and Shuffle

It's Apple ShowtimeIn the UK, the iTunes music store was closed all day yesterday for refurbishment, with a black screen just saying ‘Showtime.’ At about 6pm (UK time) Steve Jobs announced why. There’s a slew of new/updated iPods and more content on the store as well as version 7 of iTunes for Mac and Windows (more on this later).

iPods get another makeover
All the iPods are being updated, from the video iPod down to the shuffle.

The video iPod now comes in two versions, 30GB and 80GB (£189 inc VAT and £259 respectively). They have a new screen that’s 60% brighter and more vibrant. As well as playing videos and music, viewing photos and the normal iPod features, games can be downloaded from the iTunes store (£3.99) and played on all 5th generation+ iPods. The battery life has been increased and with the 30GB iPod lasting 14 hours and the 80GB 20 hours (for music, that drops to 6.5 hours for video, but long enough for a couple of films).

It's Apple ShowtimeMovies (and video from the iTunes store) are now stored in 640 x 480 format.

The new Nanos come in 2, 4 and 8GB (£99, £129 and £169). Apple has gone all retro and reverted back to the mini design in that they now have an aluminum case in a variety of colours (sliver, pink, blue, green and black). It’s thinner than the 1st generation Nano. They now have 24 hours battery life.

It's Apple ShowtimeBoth the Nano and iPod video now have search features so that albums can be searched for etc., using the click wheel (with on-screen letters and search criteria). Gapless playback is a new feature, so songs can be played continuously without the normal two second wait between songs. There’s no beat matching yet, but maybe that’s Apple’s next enhancement so DJ’s will be out of a job.

The new shuffle (1GB, £55) is tiny and again in retro silver aluminum. It’s about 1 inch long (and almost square) and has a built-in clip (well the back is a clip).

Apple iTunes 7 Revamped With Films For US

Apple iTunes 7 Revamped With Films For USiTunes 7 is now available for download. The indexing has been improved, as has navigation by re-organising the Library and other indexes that normally appear on the left hand side. If iTunes is linked to an account on the iTunes store, it can now download artwork for any music on your system. Searching is also easier, as both music and video can be searched by viewing the artwork and then seeing what’s available in say that album.

Gapless play is supported, but iTunes may take a while to index your music library.

Music can now easily be transferred between authorised computers (work and home PC) by plugging in an iPod, sync the iPod at home and when plugged in at work, the content is synced to the work PC FROM the iPod.

The music store now holds movies, these cost $9.99 for library content (i.e. older releases) and $14.99 for new movies (now released on the same day as the DVD release). If pre-ordered or in the 1st week of release, they’re discounted to $12.99. Content is available from Disney, Touchstone, Pixar and Miramax.

Apple iTunes 7 Revamped With Films For US All movie and video content is now stored in 640 x 480 format.

The games available are Tetris, Mahjong and Mini Golf from Electronic Arts, Pac-Man from Namco, Cubis-2 from FlashGames, Bejewelled and Zuma from PopCap and Texas Hold’em and Vortex from Apple, each costs £3.99.

Unfortunately movies and TV shows are still only available in the US, but Apple hope to have them available in the UK in early 2007.

Replacement Apple Batteries Arriving Early

Replacement Apple Batteries Arriving EarlyThe exchange of Apple’s might-catch-fire batteries is happening faster than originally anticipated.

When the news broke that Apple were recalling their Sony-produced batteries, they were talking about it taking four weeks to get the batteries out.

We duly went on to the Apple site and filled out the simple form, receiving a conformation mail telling us we should expect delivery in four to six weeks.

You can imagine our surprise this morning when what should arrive via the UPS courier, but the new battery, under two weeks from the original order.

It makes sense for Apple/Sony to swap these batteries as soon as possible, as many customers may be getting The Fear about their machines bursting into flames, I know that I’ve thought twice about leaving mine charging overnight.

If you’re interested, the batteries look identical form the outside, but we’ve found that the replacements have a higher battery capacity 4607 mAh vs 4400 mAh of the original. The new one certainly has loads more than 2846 mAh that our 14 month battery has ended up with. Translated – what you end up with is better than the original.

There’s a form and box to return the original battery, again via UPS. No wonder Sony estimated the recall could cost them as much as $257m (30 million yen).

$15 itunes Movie Price Judged Too High By Majority Polled

$15 itunes Movie Price Judged Too High By Majority PolledAccording to new research from The Diffusion Group, only 14% of broadband households would be interested in an iTunes online movie download service for use on PCs or portable devices if titles were priced at $15 each. This compares to total interest of 23% at $10 per download – a 64% decline in interest when increasing the cost per title by only $5.

On the Viability of an iTunes Movie Download Service, a two-part report series produced by TDG, states that movie studios originally demanded that Apple accept a pricing scheme of around $20 per download, similar to the prices charged by current online movie services such as CinemaNow and Movielink. But according to Michael Greeson, founder and principal analyst with TDG, Apple demanded download prices of around $10 for even new titles, half that of existing services. “It would seem, then, that the two parties simply split the difference. All things equal, this appears to make sense.”

However, TDG’s research found that the net loss of demand from increasing the price from $10 to $15 is almost four times the gain in demand from lowering the price from $20 to $15. In other words, at $10 per title, demand would have been optimized yet profits would have suffered, while at $20 per title both revenue and profits would have been optimized with little loss in demand.

Speculation regarding Apple’s entry into the online movie space heated up in advance of the early August Worldwide Developers Conference, but nothing materialized. As Apple’s September 12 public launch event nears, the rumor mill is again churning and has this time attracted pundits from the mainstream business press. Of course, Apple continues to decline comment.

$15 itunes Movie Price Judged Too High By Majority PolledRegardless of whether the iTunes movie download service is announced this month or later this year, Greeson believes that the time is right for Apple to enter this market space. “Although current services such as CinemaNow and Movielink continue to languish, Apple is aware that the conditions are now suitable for extending iTunes to include full-length movie downloads. Consumer awareness has improved; video-over-broadband is now viable; studios are now making movies available for online download to DVDs; portable video platforms are improving qualitatively with each new generation; and Apple’s brand awareness and credibility are at all time highs. As well, CinemaNow and Movielink’s experience, while insightful, is of limited value to Apple, who continues to enjoy the fruits of being a market-maker in portable digital electronics and online media services.”

One challenge faced by today’s online movie download services that will still haunt Apple is the fact that movie downloads are still being viewing on the PC or portable devices – scenarios that do not reflect the video consumption behavior of the majority of US consumers. Connecting these services to the living room TV (either directly via a broadband-enabled set-top box or indirectly via a digital media adapter) is imperative to expanding the online movie market beyond the earliest of early adopters and to helping move Apple into the living room (the primary battleground for future-thinking PC and CE vendors).

For these reasons, TDG commissioned a June 2006 consumer study to evaluate consumer interest in and price sensitivity toward two types of Apple iTunes-branded online movie services – the first involving movie downloads to the PC and portable devices and the second involving movie downloads to a iTunes-branded set-top box or digital media adapter connected to the primary home TV. Researchers examined consumer receptivity to both of these scenarios across a variety of prices points, identified the core group of consumers most likely to adopt these services, and profiled this segment across a number of characteristics.

Both of these reports are now available for purchase on TDG’s Website..

Google CEO Joins Apple’s Board Of Directors

Google CEO Joins Apple's Board Of DirectorsIn a Star Trek-like melding of minds, Google CEO Eric Schmidt is joining Apple Computer’s board of directors, setting tongues wagging that some kind of alliance between the technology giants could be looming.

The subsequent statements by both companies suggest that a veritable flurry of back-slapping and advanced mutual fawning took place, with Eric Schmidt effusing, “Apple is one of the companies in the world that I most admire.”

“I’m really looking forward to working with Steve (Jobs) and Apple’s board to help with all of the amazing things Apple is doing,” he gushed.

Not to be outdone, Apple co-founder and chief executive officer Steve Jobs was ready to share the love, “Eric is obviously doing a terrific job as CEO of Google, and we look forward to his contributions as a member of Apples board of directors.”

“Like Apple, Google is very focused on innovation and we think Eric’s insights and experience will be very valuable in helping to guide Apple in the years ahead,” he continued, as the room filled with dust from several hours of hearty back patting.

Google CEO Joins Apple's Board Of DirectorsThe addition of Schmidt to Apple now brings the total number of board members to eight, and these include Steve Jobs, Al Gore, former vice president of the United States and the head honchos of Intuit, J. Crew and Genentech.

Google book search expands
Elsewhere, Google have expanded their controversial book search service to allow users to download full PDF copies of public domain books, which can now be printed out.

Previously, surfers could only read books on the Google Book Search site, but not download or print them.

Google Books

Sony Suffer Over Batteries

Sony Suffer Over BatteriesApple have announced that they’re recalling 1.8 million laptop batteries including 1.1m in the US. This follows a similar action by Dell, which saw them recalling 4 million batteries ten days ago.

The manufacturer of both of these batteries was the same company – Sony Corp, who are the world’s second-largest maker of rechargeable batteries.

Sony explained that the batteries, made in China by Sony workers, can, very occasionally, have loose metal particles in them, causing a short circuit. They say this is what’s caused them to catch fire.

The combined 6m battery recall is thought to be the largest in the consumer-electronics industry and it’s anticipated that it will cost Sony as much as $257m (30 million yen).

It’s cost their Japanese stock holders a lot more than that with 2.4% of their stock price being lost when the announcement arrived. They also lost value in the US as you can see from the Yahoo Chart plotting Sony against the NASDAQ.

Sony Suffer Over Batteries
Late last year, other parts of Sony, SonyBMG, suffered bad publicity over their use of EULA of their audio CDs.

There is an upside for most Apple laptop owners – they get a fresh battery when the likelihood is that they’re current one is starting to lose the capacity to hold charge. That includes us – yippee!

Apple Battery Exchange

Apple Mac Pro Announced

Apple Mac Pro AnnouncedApple has announced the new G5 PowerMac, a quad Xeon, 64-bit desktop workstation stuffed with two new Dual-Core Intel Xeon processors running up to 3.0 GHz which are claimed to deliver “up to twice the performance of the Power Mac G5 Quad.”

The new desktop sees Apple completing its move to Intel processors, with Steve Jobs, Apple’s CEO enthusing, “Apple has successfully completed the transition to using Intel processors in just seven months – 210 days to be exact.”

The shiny new Mac Pro features two Dual-Core Intel Xeon processors running up to 3.0 GHz, each sporting 4MB of shared L2 cache and independent 1.33 GHz front-side buses.

Apple says that there’s “more than 4.9 million possible configurations” of the Mac Pro available (who works out this nonsense?), with a new “direct attach storage solution” allowing snap in installation of up to four 500GB Serial ATA hard drives up to a total of 2TB of internal storage.

The machine offers support for two optical drives to simultaneously read and/or write to CDs and DVDs with space for three full-length PCI Express expansion slots and one double-wide PCI Express graphics slot.

On the front panel of the Mac Pro there’s a FireWire 800 port, a FireWire 400 port and two USB 2.0 ports, with extra FireWire 800, FireWire 400 and three USB 2.0 ports lurking on the back panel.

Wrapping up the connectivity options, there’s also dual Gigabit Ethernet ports, optical digital input and output, analogue audio input and output, and optional built-in support for AirPort Extreme and Bluetooth 2.0+EDR.

Apple Mac Pro AnnouncedGraphics are taken care of with a NVIDIA GeForce 7300 GT with 256MB of video memory, with dual-display support.

Users keen to take advantage of the zillions of configuration options, can upgrade to beefier ATI Radeon X1900 XT or NVIDIA Quadro FX 4500 cards that both come with 512MB of video memory.

The standard configuration of the Mac Pro is shipping, priced at £1,699 (~$2,499, ~e2,522), without a monitor.

Mac Pro standard configuration:
Two 2.66 GHz Dual-Core Intel Xeon processors;
1GB of 667 MHz DDR2 fully-buffered ECC memory expandable up to 16GB;
NVIDIA GeForce 7300 GT with 256MB of GDDR2 SDRAM;
250GB Serial ATA (3Gb/s) hard drive running at 7200 rpm;
16x SuperDrive with double-layer support (DVD+R DL/DVD±RW/CD-RW);
Four PCI Express slots: one double-wide graphics slot and three full-length expansion slots#
Ships with Mighty Mouse and Apple Keyboard.

Leopard OS
During his annual speech yesterday, Apple CEO Steve Jobs briefly previewed the next version of Apple’s X operating system.

Known as “Leopard” and scheduled for launch in spring of 2007 (and thus failing to capitalise on Vista’s delays), Jobs teased the audience by saying, “There’s some top secret features we’re going to keep a little close to the vest.”

He did, however, reveal some of the new features the operating system, which include a ‘Time Machine’ option that automatically backs up a Mac, enhanced videoconferencing options, improved Mail and the bundling of the Front Row and PhotoBooth programs.

Apple

Anti-DRM FlashMobs Hit Apple Stores

Anti-DRM FlashMobs Hit Apple StoresSaturday saw anti-DRM protests at eight Apple stores across the USA organised by DefectiveByDesign, who are running an on-going ‘Campaign to Eliminate DRM.’

The protests took place between 10am and noon, where those involved got dressed up in brightly coloured HazMat (hazardous material) suits, stood outside the shops carrying placards and handing out leaflets.

They argue that it is unreasonable, among other things, that purchasers of music tracks on iTunes are not able to resell their music once they have finished with it – a right they previously had when they used to buy physical media.

Where as to most people DRM stands for Digital Rights Management, Defective By Design label it ‘Digital Restrictions Management.’ Their particular beef with Apple is that, because of the use of DRM, Apple are locking-in people who buy music tracks at the iTunes store.

It’s the first time we’ve heard to a flashmob being used for anything approaching useful.

Being online-types there’s loads of media to look at whether is be photos and a number of videos from Chicago and San Francisco.

Anti-DRM FlashMobs Hit Apple StoresList of Apple stores affected
Apple Store – 1 Stockton St, San Francisco, CA 94108
Apple Store – 679 N Michigan Ave, Chicago, IL 60611
Apple Store – 4702 NE University Village Pl, Seattle, WA 98105
Apple Store – 100 Cambridge Side Place, Cambridge, MA 02141
Apple Store – 767 Fifth Ave., New York, NY 10153
Apple Store – 160 Walt Whitman Rd. Huntington Station, NY 11746h
Apple Store – 6121 West Park Blvd. Plano, TX 75093
Apple Store – 189 The Grove Drive Los Angeles, CA 90036

DefectiveByDesign call to arms