Distribution

The new digital ways content was becoming distributed

  • RangeMax 240: Netgear steps up the speed of WiFi

    TitleNetgear have released a new wireless access points with claimed speeds of up to 240Mb/s, beating that of wired networks of 100Mb/s (though modern Ethernet wired networks can now go up to 1000Mb/s or 1Gb/s and faster).

    Actual speeds are likely to be much less, especially as more devices are added to the network as each to a degree will compete for bandwidth. However 100Mb/s speeds are potentially achievable, which is suitable for streaming music and video around the house (even High Definition/HD TV).

    In order to achieve these high speeds, ALL the devices in the (wireless) network must use the RangeMax 240 system, though it will interoperate with older RangeMax and 802.11b/g systems.

    TitleSpeed gains using clever encoding
    The RangeMax kit uses an underlying technology known as MIMO (Multiple-Input Multiple-Output) which uses many aerials on the base station to “steer” the beams to the particular client. Each beam can use different frequencies. This allows data resilience and as different frequencies will travel differently through walls etc, this means the system works better than straight 802.11b/g systems. Using multiple beams means more bandwidth (each beam can handle X amount of data, so two beams mean 2X data), however as multiple frequencies are used, there’s actually a greater increase (each frequency also can transmit a certain amount of data). This all gets very complicated, but is known as Spatial Multiplexing and adaptive channel expansion. RangeMax also uses adaptive channel selection to avoid channels (frequencies) that are being used by other systems.

    Though these clever encoding techniques do offer big advantages in terms of throughput and resilience they are also totally proprietary to Netgear, so won’t work with other manufacturers kit (unless in standard WiFi mode, which won’t give major speed enhancements).

    TitleThe IEEE (the body that sets the 802.11 standards) are working on the next phase of standards which will incorporate MIMO and other techniques, but they are not due for a while and it will take manufacturers a while longer to then make systems that conform to those new specs. There are no guarantees that any kit now will be upgradeable to those new standards.

    Buying now may give instant gratification but there’s a good chance that Netgear will be your only choice of equipment in the future.

    NetGear

  • Is Mobile TV Currently Just A Big ‘Love In’?

    Will BBC have a TV to go?The BBC needs to move fast to create suitable partnerships to be able to ride the new wave of ‘TV on the go’. That’s my conclusion after attending a recent IIC event last week (that’s the International Institute Of Communications to you). There I can reveal I was drawn into what felt very much like a mobile content ‘love fest’.

    Representatives from a diverse group of media industries including MTV and BT were prophesizing mobile TV is the saviour of TV. Trials in Europe have indicated that across the continent viewers can’t get enough of TV on a tiny little display on their phones and this isn’t just the ‘bite sized’ mobile episodes that commentators had been predicting. It appears that mobile TV is able to actually increase the number of hours that viewers consume, which many thought had peaked.

    With this new form of TV, it is said ‘you no longer need to be a couch potato, you can be a potato anywhere’ so expect many hours of work to be lost to must watch TV phenomena like ‘I’m a celebrity’ and ‘Big Brother’.

    Channel 4 New Media has recently announced the launch of a mobile TV channel dedicated to Channel 4 content on mobile phones. Sky is planning a 19 channel launch in conjunction with Vodaphone and an ITV mobile service has been announced.

    The mobile manufactures need to provide the right interface with an easy to navigate EPG and the content needs to be held securely on the device it’s downloaded to minimise the potential for sharing.

    All the big players have a keen interest in the success, from the handset makers, the telcos and of course, the content owners who will expect to negotiate a premium for their programming. The players are going to have to effectively perform a ‘land-grab’ to make sure that an ‘ipod’ like solution does not steal their planned-for bonanza.

    Where though does a Public Service Broadcaster fit into this increasingly monetized market? The BBC has been looking at DAB technology providing ultra local TV, but this is unlikely to the drive young affluent consumers who are the usual early adopters of new gizmos.

    We are consistantly drawn back to the same conclusion with Mobile TV. This content may be offered; handset makers can produce the equipment; consumers may dabble with it if it costs them nothing.

    The still unanswered question is, will the consumer put their collective hands in their collective pockets to pay for it?

  • BBC ‘FreeSat’: Where’s The Service?

    BBC FreeSat: Where's The Service?Much has been made of what have been reported as poor results at BskyB (Profits announced on Friday 4 Nov 05 saw a pre-tax rise of 13.6% to £200m), intense competition is given as the cause of the lower than hoped for growth in subscribers.

    The competition is attributed to the steady increase in Freeview penetration but where is the much trumpeted BBC free satellite offering, they labeled FreeSat?

    Speaking recently with an NDS insider it was brought to my attention that this new ‘platform’ could be something of an empty threat. This must, of course been judged through the knowledge that NDS is the TV conditional access subscriber technology company used by Bskyb.

    Even bearing this in mind, we felt it was worth asking ourselves a few questions about how it would work, who would view it and what would be its purpose:

    How would it work?
    BBC FreeSat: Where's The Service?Most would consider a UK satellite rival needs to be positioned to use the same satellites as Sky services that’s Eurobird and Astra 2. If you move away from their orbital positions, you’re going to have to duplicate a whole load of services across two platforms with the expense that will entail.

    Who would view it?
    Presumably the target audience are those who want Freeview but aren’t currently served. Freeview coverage is growing steadily and a Satellite installation is always going to be more costly than a terrestrial one, so I reckon numbers here will be limited.

    BBC FreeSat: Where's The Service?The other group that would be interested are the ‘churn’ which are now reported by Sky as around 11%. These are subscribers who are leaving their Bskyb packages – but they’re really already on the Sky Freesat as unless someone comes and takes away their Set- top-box and mini-dish. They’ll get many of the FTA (Free To Air) services like ITV3 that aren’t available on analogue terrestrial and, for a small charge, can obtain a viewing card that will allow them to view those encrypted services like Channel 5, Channel 4, ITV1 and ITV2.

    So what’s the purpose?
    It seems to me that one purpose of the BBC floating the idea of FreeSat is as a spoiler to Bskyb. To perhaps deter those at the margin from signing up and also to increase the traditional broadcasters negotiating position when speaking to Sky.

    With the promise of Satellite delivered HDTV in 2006, the continuing growth of Sky+ and the strategic takeover of Easynet, Sky still looks to know where it’s going. Given time and with the right marketing by Sky, many ‘Free-viewers’ will trade up to a Sky package that fits their requirement.

    Long term, as long as Bskyb retains its hunger for subscribers, and continues to secure content that viewers wish for, I’d back it against ITV and the cable companies, with or without a new BBC sponsored Satellite version of Freeview.

  • BBC iMP Review – A Naughty Little iMP

    BBC iMP Review - Naughty little iMPDespite so much current talk from the UK Telco’s and Sky on the magic that will provide an on demand broadcast TV proposition in the UK, tangible evidence of a working model beyond KiT in Hull and Homechoice is pretty sparse.

    The one organisation that is taking it seriously and putting some of their money behind it (sorry, UK TV license payers money) is the dear old BBC.

    Digital-Lifestytles has been keeping a close watch on iMP through each stage of its development from its initial announcement by Ashley Highfield at the Digital-Lifestyles theme day at IBC in 2003, through our uncovering that all of its content would be DRM protected back in Feb 2004, to the announcement of the trial, back in May this year.

    I’ve been lucky enough to be one of the trialists for the iMP (that’s integrated media player not interactive as so many insist on calling it) and I can tell you it’s not at all bad. Viewing TV on a PC screen is not ideal and that has probably influenced the programmes I’ve chosen – largely factual and quiz. The BBC counters that, a ‘box’, is under development to port the output to your domestic telly and reminds us that it’s already possible to view the content on a selection of mobile devices.

    BBC iMP Review - Naughty little iMPDespite the somewhat limited selection of programmes, which I’m told is largely down to copyright issues, it seems a positive move for a public sector broadcaster actually providing a service and solving the ‘problem’ of letting you see a programme you forgot to record or you later discover is worth viewing.

    The operation, as you’d expect from a Microsoft product is ‘workperson-like’ ,if rather un-exciting, but to all intents and purposes, to those with an always-on connection, downloading the content is free. The technology that allows programmes to be downloaded in faster than real time on a 2mb connection is a completely legal (I’m told) peer to peer application – everyone who is running the trial software, shares their content with other on the trial, without their having to do anything.

    The built-in DRM expires the programmes after seven days which, when compared to the analogue world, I haven’t noticed happening on my VHS tapes. It’s been necessary to quell the agonies protested by the copyright owners.

    BBC iMP Review - Naughty little iMPThe BBC is thinking beyond the present Windows-only solution. Speaking recently in London the BBC’s Project Director for iMP Ben Lavender reinforced the BBC philosophy of platform agnosticism and spoke of the desire to work on Apple and Linux solutions when DRM issues can be satisfactorily dealt with.

    For commercial broadcasters there’s an over-riding issue to deal with, should they choose to get involved. How would they deal with the ease which you can move through spot advertising, remains to be seen but that’s an issue they’re’ going to have to face soon one way or another.

    My verdict – I give it a thumbs up as long as a large enough library of content can be made available. For drama and the like, I’d want an easy method of outputting to the living room TV.

  • Sky Mobile TV Launched By Vodafone UK and BSkyB

    Sky Mobile TV Launched By Vodafone UK and SkyVodafone UK and British Sky Broadcasting (Sky) have announced an agreement to launch Sky Mobile TV, the UK’s first commercially available mobile TV service available on a wide range of handsets, as we first covered back in September.

    The service will be exclusively available to 3G Vodafone live! customers and serve up a total of nineteen mobile channels including Sky News, Sky Sports News, MTV, Cartoon Network, Discovery, Sky One and Living tv.

    Sky Mobile TV Launched By Vodafone UK and SkyThe deal looks set to turbo-boost adoption of entertainment and information services to mobile phones, with users able to enjoy TV programmes on the move with access to live breaking news and sports reports from Sky News and Sky Sports News.

    Available to 3G customers with suitable coverage, some programming will be broadcast ‘as live’ with others delivered as dedicated ‘made for mobile’ channels, featuring regularly updated blocks of programming.

    In an attempt to lure in more customers, a special Sky Sports Mobile channel will offer ball-by-ball coverage of all three Test matches and five One-Day Internationals from England cricket team’s tour to Pakistan. But, sadly, no coverage of Cardiff City games.

    Sky Mobile TV Launched By Vodafone UK and SkyThe Sky Mobile TV pack will be provided free of charge (subject to Vodafone customer fair usage policy) until the end of January 2006, with customers being charged £5.00 (~$8.90, €7.38) per month for each of the Sky Mobile TV packs subscribed to thereafter,

    The two Sky Mobile TV packs are:

    News, Sport & Factual: Sky News; CNN; Bloomberg; Sky Sports News; At The Races; Discovery Factual; National Geographic Channel; History Channel.

    Entertainment & Music: Sky One; Sky Movies; MTV (two channels*); Living tv;Discovery Lifestyle; Nickelodeon; Paramount Comedy**; Cartoon Network; Bravo; Biography Channel.

    Sky Mobile TV Launched By Vodafone UK and SkyAdditional mobile channels are likely to sign up to the Sky Mobile TV service over the coming months.

    “This is a highly significant day for both the mobile and televisionindustries,” trumpeted Tim Yates, Chief Marketing Officer, Vodafone UK.

    “We currently have over 250,000 3G subscribers in the country and 72% 3G population coverage across the UK. Mobile TV will be a mainstream service,” he insisted.

    Vodafone
    Sky

  • CoolZone: Nokia Open Another Content Channel

    CoolZone: Nokia Open Another Content ChannelToday Nokia announced CoolZone, a Bluetooth-based distribution system that lets mobile phone users locally browse, pay for and download content on their mobiles while they are in shops supporting it.

    When entering a CoolZone, the mobile user can download an application, customised for the retailer or service provider. Through this they can browse and download music, ringtones, wallpapers and videos which can be DRM protected. Paying for the content will be done at the shops till or using premium-rate SMS.

    Firmly throwing the ‘retail opportunity’ language switch to on Sakari Kotola, Director, Nokia Ventures Organization said “Rich digital content is widely available and requires an efficient distribution channel. Local mobility solutions create new types of business possibilities to individuals, location owners and enterprises. CoolZone is a Bluetooth technology based content distribution system available to any retailer or location owner who wants to offer or sell digital content to their customers, and thus enhance the in-store experience,”

    CoolZone is the short hand term to describe the Nokia Local Content Channel Solution. This consists of client software for the phone (Symbian client for Series 60, Java for Nokia Series 40 and other manufacturers’ phones), a small multiradio Nokia Service Point (LCP10) installed in each service location and the Nokia Service Manager (LCM10) for centrally managing the service points and the content. While the service is currently Bluetooth based, WLAN will be one of expected additions in the near future, as more phones will offer WLAN capability.

    CoolZone: Nokia Open Another Content ChannelAs the user of the service needs the user to download an application to use the service, we can imagine little hacking groups are already forming plans to hang around near these shops offering their own ‘applications’ with similar names to unsuspecting, or inexperience users.

    While see this as a good step forward as a new ways distributing content – frankly we’re surprised it’s taken so long to come to reality, we’d thought of it years ago – it’s acceptance among retailers will depend on the financial deal for the operators of these shops. Any retailer considering this will need to realise that anyone in their shop using this service will not be looking at the goods on their shelves when they’ve got their face stuck in their mobile, figuring out which tracks they want to download.

    This could go some way to explain why the first limited trial is publicly available at three Free Record Shop music stores and three Rober’s Coffee cafés in Helsinki area, Finland – they have no conflict of interest.

    It may be that the slight headless-chicken-mode surrounding digital music current – as those who don’t really understand what is happening but are wowed by the huge growth of iPod – will lead the retailers to blindly jump forward to have CoolZones on their premises.

    CoolZone will also be demonstrated at the Nokia Mobility Conference 2005 in Palau de Congressos de Catalunya, Barcelona, Spain during November 2-3, 2005 with content from EMI.

    Nokia CoolZone

  • Sky Says Easynet Purchase “Solves All Problems”

    Sky Says Easynet Purchase Solves All ProblemsBSkyB’s Director of Product Management, Gerry O’Sullivan couldn’t help sounding smug as he took centre stage at The Connected Home conference in London today.

    “Those of you who read the papers may have noticed we bought a small Internet company last Friday,” he announced. “To have a combination of satellite distribution and broadband connectivity solves all problems”.

    O’Sullivan’s presentation focused on Sky+ and stated the need for a “whole home solution” but he was keen to distance himself from existing IP-based offerings such as the Windows Media Player.

    Sky Says Easynet Purchase Solves All ProblemsWhile Microsoft’s Cynthia Crossley and Telewest’s Mark Horley nodded collaboratively to Merlin Kister of Intel’s assertion that “We mustn’t be close minded and pick a winner. It’s important for all players to work together,” O’Sullivan looked disinterested.

    “I’m a fan of Media Player – but my mum doesn’t want a reminder to renew her anti-virus subscription while she’s watching Coronation Street,” he said.

    And, in response to an audience show of hands revealing nearly all had regular problems with programme crashes on their PCs, O’Sullivan added:

    Sky Says Easynet Purchase Solves All Problems“There’s zero tolerance (among our customers) for that sort of unreliability and pain…we can only roll out products that you switch on and they work.”

    And BSkyB has the money and ambition to keep turning out products it thinks consumers may need – the five day old Sky Gnome for example, enabling you to listen to satellite radio in the garden, or the new movies over IP service, Sky By Broadband – due to launch in the next two weeks.

    The third generation Sky+ boxes have 160GB of space – only half are visible to the consumer – the other 80GB of disc space is for BSkyB to keep as a store for future ‘on demand’ programming, O’Sullivan revealed.

    Sky Says Easynet Purchase Solves All ProblemsHorley mentioned that Telewest was launching its own 160GB PVR in early 2006, with the WHOLE disc available for recording “as we already offer video on demand”.

    Sky can’t support true VOD – it’s satellite distribution network has limited bandwidth and lacks an intrinsic return path – but do consumers care?

    With Sky+ proving a virtually churn-free proposition (apparently 90 per cent of viewers say they’re very satisfied), Easynet on board and plenty of money in its pocket, O’Sullivan can’t help but smile – looks like BSkyB is onto a winner.

    The Connected Home 05

  • Wharfedale DV832B Review: Digital TV Box

    DV832B Wharfedale Digital TV BoxAfter several years of battling with the clunky interface and weird quirks of our museum-ready OnDigital digital terrestrial television box, we decided it was time to replace it with something a little more contemporary.

    With digital broadcast delivery technology moving so fast, we weren’t minded to shell out too much for something that may be rendered obsolete by some funky new feature in a few years, so we went looking for a cheap’n’cheerful option.

    A quick visit to box-shifting supremos Argos saw our eyes fixing on an ideal candidate: the Wharfedale DV832B digibox.

    Sure, it’s not much to look at and the plastic case – with its cheap, old-school red LCDs – is unlikely to woo the neighbours, but the feature list was far more than what we expected at the price level.

    DV832B Wharfedale Digital TV BoxFor the princely sum of just £35 (~$62, €52), the Wharfedale offers a digi box with a 7 day electronic programme guide (EPG), digital text, digital interactive services, DVB subtitles, auto scan and setup and 2 SCART sockets.

    Suitably impressed, we shelled out the readies and plugged the unit into our home entertainment system.

    Once powered up, the unit asks if we want it to automatically scan for stations and after saying “Yes please Mr DigiBox”, we were presented with a long list of available digital TV and radio stations.

    DV832B Wharfedale Digital TV BoxOnscreen menus

    As with most digital boxes, you need the remote control to access the key functions with the front of the unit only offering controls for on/off and program up/down.

    The onscreen interface was simple, crisply designed and easy to navigate, and proved fairly intuitive in operation.

    Using the onscreen menus we were given options to delete channels, rename channels, select favourites, set up to five timers, add a parental lock, choose TV type and set up Over-Air software downloads.

    Within minutes of getting the DV832B out if its box, we were skipping channels with glee, pausing momentarily to wonder who on earth watches those dire Bid TV programs.

    DV832B Wharfedale Digital TV BoxPicture quality

    Picture quality was good with no nasty outbreaks of the jaggies to be seen (although we do live within eyeshot of the Crystal Palace transmitter so we can’t say how it might perform in areas with weaker coverage), and we found the overall performance to be perfectly satisfactory.

    The slimline silver unit (4.8 x 30 x 20.6cm) comes with a simple and straightforward 24-page manual, a SCART lead and a run-of-the-mill remote control (there’s no Top Up TV compatibility on board, but we’re not complaining at this price!).

    Our conclusion

    The Wharfedale DV832B provides outstanding value for money, is a thoroughly capable performer and we have no hesitation in giving it five stars.

  • Networked Home “too confusing” for consumers

    Networked Home “too confusing” for consumersThe futuristic vision of a connected home with content moving seamlessly from our TV to our PC and on to our mobile device is still a long way off, according to key speakers at The Connected Home conference in London today.

    While David Sales (pictured right) from BT Entertainment waxed lyrical about broadband; Microsoft’s Elena Branet praised IPTV; and Mary Francia of Philips presented the Streamium product range; they conviently avoided the the area of interoperability.

    Networked Home “too confusing” for consumersIt took Dimitri Van Kets (pictured left), from Belgian telco, Belgacom, to voice what many were thinking by announcing that the networked home was “little more than a mass of standards” and “too confusing” for the average consumer. Unless the service providers get together and educate customers, he said, true home connectivity was never going to happen.

    Sky Interactive’s Paul Dale, speaking from the audience, said he’d been annoyed when a perfectly legal DVD of Thomas The Tank Engine wouldn’t play on his Windows Media Player. Luckily he’d been able to hack into it – but clearly this wasn’t the preferred way forward!

    Networked Home “too confusing” for consumersPaul Szucs of Sony said that service providers should “try not to lose the plot with content protection”, adding that “consumers simply want their devices to work together and share content.”

    The mood was best summed up by Peter King of Strategy Analytics: “We’re not going to move any further without a massive consumer awareness programme funded by all players in the chain.”

    Even Microsoft’s Branet admitted there was a need to “focus on educating consumers”.

    But until the key players stop operating in silos, this isn’t going to happen.

    Microsoft
    Streamium

  • BT Starts Trials Of 8mbps Broadband

    BT Starts Trials Of 8mbps BroadbandBT is planning to turbo-boost broadband connectivity by quadrupling basic connectivity speeds to 8mbps nationwide and giving the service a snappy name, “ADSL Broadband Max”.

    Compared to some of the competition, BT’s current 2mbps basic broadband connectivity speed (quadrupled from 500kbps to 2mbps earlier this year) makes a glacier look light footed, so the upgrade is desperately needed to keep customers from straying elsewhere.

    BT Starts Trials Of 8mbps BroadbandThe 8mbps service will see BT reaching the theoretical top ADSL speeds it announced when the broadband service first launched in 2000.

    BT has said it will begin trials of its ADSL Broadband Max service next month in London, Cornwall, South Wales, Scotland and Northern Ireland, with the trials gradually expanding into a national 8mbps roll out starting in spring 2006.

    Cameron Rejali, managing director for products and strategy at BT Wholesale, was on-message, “BT is committed to ensuring everyone benefits from the broadband revolution, whether they live in valleys, villages or city centres”.

    BT Starts Trials Of 8mbps BroadbandWith the industry rapidly consolidating, BT is coming under increasing pressure from newly merged uber-telecos like Telewest/NTL and Sky/Easynet, with the former already offering speeds of more than 8mbps for no extra charge on existing broadband subscriptions.

    BT Starts Trials Of 8mbps BroadbandElsewhere, BT has started trialling optical fibre broadband services in Wales, connecting business to ultra-high-bandwidth services using strands of blown fibre run along using existing telegraph poles.

    This technology saves BT having to mess about digging optical fibre trenches to properties and reduces costs of delivering optical services in “the last mile”.

    BT