We know Tech is hitting all media businesses, but how are they currently responding?
Howard Scott covered North One TV yesterday; today it’s Sony BMG; and the final piece tomorrow is Kempster, their work with European football and the conclusion.
Highlighting through italics are ours.
Duncan Bird, VP of Futures, Sony BMG
Duncan Bird is an ex-Leagas bod, just like me – so he’s got to be cool, right?
For Duncan, change in anything is good and is often the best way to learn. For Sony BMG, the music industry is in a state of constant change, and as an example, the Justin Timberlake album (got you copy yet? No? Strange!) sold in 71 different formats. That’s a big change from CD, Tape and Vinyl!
Continue reading TV, Music and Marketing: Their Current Response To Digital Media (pt 2)