Today Nokia announced CoolZone, a Bluetooth-based distribution system that lets mobile phone users locally browse, pay for and download content on their mobiles while they are in shops supporting it.
When entering a CoolZone, the mobile user can download an application, customised for the retailer or service provider. Through this they can browse and download music, ringtones, wallpapers and videos which can be DRM protected. Paying for the content will be done at the shops till or using premium-rate SMS.
Firmly throwing the ‘retail opportunity’ language switch to on Sakari Kotola, Director, Nokia Ventures Organization said “Rich digital content is widely available and requires an efficient distribution channel. Local mobility solutions create new types of business possibilities to individuals, location owners and enterprises. CoolZone is a Bluetooth technology based content distribution system available to any retailer or location owner who wants to offer or sell digital content to their customers, and thus enhance the in-store experience,”
CoolZone is the short hand term to describe the Nokia Local Content Channel Solution. This consists of client software for the phone (Symbian client for Series 60, Java for Nokia Series 40 and other manufacturers’ phones), a small multiradio Nokia Service Point (LCP10) installed in each service location and the Nokia Service Manager (LCM10) for centrally managing the service points and the content. While the service is currently Bluetooth based, WLAN will be one of expected additions in the near future, as more phones will offer WLAN capability.
As the user of the service needs the user to download an application to use the service, we can imagine little hacking groups are already forming plans to hang around near these shops offering their own ‘applications’ with similar names to unsuspecting, or inexperience users.
While see this as a good step forward as a new ways distributing content – frankly we’re surprised it’s taken so long to come to reality, we’d thought of it years ago – it’s acceptance among retailers will depend on the financial deal for the operators of these shops. Any retailer considering this will need to realise that anyone in their shop using this service will not be looking at the goods on their shelves when they’ve got their face stuck in their mobile, figuring out which tracks they want to download.
This could go some way to explain why the first limited trial is publicly available at three Free Record Shop music stores and three Rober’s Coffee cafés in Helsinki area, Finland – they have no conflict of interest.
It may be that the slight headless-chicken-mode surrounding digital music current – as those who don’t really understand what is happening but are wowed by the huge growth of iPod – will lead the retailers to blindly jump forward to have CoolZones on their premises.
CoolZone will also be demonstrated at the Nokia Mobility Conference 2005 in Palau de Congressos de Catalunya, Barcelona, Spain during November 2-3, 2005 with content from EMI.
Macrovision, a company who sell content protection (DRM) system, have today released a report they commissioned into content copying.
This is on the basis of what to us appears, from a quick once over of this report, a pretty unscientific approach, as the following paragraph from page 10 illustrates.
I hope that each time a ‘report’ or so called research like this is published, that it is gone through with a fine tooth comb pointing out its weaknesses. This kind of nonsense needs to be countered.
The festival has been developed by Bloc (Creative Technology Wales) and Chapter Arts Centre, Cardiff. They have managed to accommodate a large number of complex yet accessible projects. This collaboration is all the more impressive in its scale when you realise that both organisations have their own projects running concurrently (Bloc are developing Northern and Southern pilot projects in Wales with accompanying seminars; Chapter are hosting the first UK showing o the artists Olaf Breuning).
To join in you can access a number of computer terminals at the National Museum and Gallery or at one of the festival hubs at Chapter or g39 (cor). If you are unable to visit you can play from your own
The artist group Second Site will be displaying new video works in the windows of a empty bank on Bute Street, while Chris Evans will project his interactive game onto St John’s Church in the centre of Cardiff.
UPDATEDSky has today confirmed that it is offering £211m to buy publicly listed UK ISP, Easynet. This follows a period of general speculation, after Easynet issued an official statement on Monday past that they were subject to a possible offer.
Sky will gain income from broadband subscription and possibly entice further subscribers to their TV service taking them to their stated aim of 10m. Far more important is a new channel to deliver content through – one they have total control over. They like that.
It’s a fact of life – almost everywhere we turn we are surrounded by technology. From mobile phones and digital cameras to TVs and video games. But as well as making our lives easier and providing us with entertainment, more and more artists are now turning to everyday technologies when they create their work.
“The event will be held at various sites across the capital and will illuminate the city with dynamic and individual work using a range of new and existing technologies,” said festival co-director Emma Posey.
“We want to create a vibrant creative technology sector in Wales, with the festival celebrating this every two years.”
Figures just out from the OECD (Organisation for Economic Co-operation and Development), report 137m broadband subscribers throughout the OECD countries and that’s up 18m since the last figures, six months ago.
The ‘other technologies’ have enjoyed the the highest percentage growth in the past six months, growing 13%.
Meg Whitman, CEO of eBay
___What does eBay add?
We were sitting around, thinking we were all very clever coming up with the products that we thought readers of Digital-Lifestyles would like to see around xmas time, when one of the throng (Mike), came up with a great idea. Why don’t we ask the readers, rather than second guess them.