Established in 1994, the SXSW Interactive Festival consists of four days of panel programming, a Trade Show & Exhibition, plus a full schedule of exciting evening activities. This is a unique event where top-notch developers, cutting-edge designers and out-of-the-box thinkers share their inspirations about the future of the web. While we cover the how of new technology, SXSW Interactive pays particular attention to discussing the larger questions such as why did this happen and what are the long-term implications of this innovation. Austin, Texashttp://2005.sxsw.com/interactive/