Vast clouds of backslapping dust were seen rising over Virgin Media’s offices after the company announced a partnership with Google to power its email service.
The new service aims to offer better inbox management and more storage space and is being launched as a pilot for the first 20,000 to sign up today
Virgin say that all of the Google Gmail goodness – including easy message searches, Google chat, threaded messages, mobile management and virus and spam control – will be made available to Virgin punters. The technology will come courtesy of Google Partner Edition Apps, which allows companies to use Google’s services under their own domain name.
Customers currently mailing under old-school domains like @blueyonder.co.uk, @ntlworld.com or @virgin.net email address will be given the choice of sticking to their domain or choosing a snappy new @virginmedia.com email address. Whichever email addy they plump for, all will eventually get to enjoy the Google experience, with up to 10 @virginmedia.com addresses allowed per user.
Google Partner Edition Apps also lets businesses include services like Google Calendar, Docs and Talk, and it looks like Virgin Media will be grabbing some of that in the future.
Here’s Alex Green, Executive Director of Online for Virgin Media, to generously spread the PR butter: “With email so important in everyday life, we’re delighted to be working with Google and launching a brand new, feature-rich and easy to use email service.”
Ladling out a dripping spoonful of company love, Green purred, “We look forward to exploring future services with Google and continuing to deliver market-leading communications and entertainment to our customers.”