Homechoice have just done a Video on Demand (VoD) deal with CNN to carry their content. It’s the first VoD deal that CNN International have done, meaning the first outside the US.
CNN’s popular feature programmes, Quest, Living Golf, CNN Business Traveller, Global Office and Art of Life, as well as CNN documentaries, will be available on the service, with new episodes added regularly.
CNN, like many other content creators are starting to ramp up their alternative channels for output, thinking beyond the POTV (Plain Old TeleVision). Last week they announced a deal with Telewest to deliver an interactive text-based version of the CNN news service.
We love Homechoice, they’re triers and they’re dogged with it too. They’ve been plugging away since well before people understood that TV could come via any other means than through the air. They’re been really ramping up their content selection since their new team came on board – like their recently announced super-niche African Movie Channel.