Loudeye have launched their Overpeer anti-piracy technology in Europe. The system, which uses a number of techniques to protect content, has proven popular in the US and Asia and currently protects 60,000 digital entertainment titles. This translates to millions of blocked downloads every month.
“As we enter an important stage in the legitimate distribution of digital media content, content owners around the world face challenges in managing the illegal distribution of their material across peer-to-peer networks,” said Marc Morgenstern, vice president and general manager of Loudeye’s asset protection and promotion business in a statement. “Our proprietary systems and technology are designed to interdict illegal peer-to-peer traffic, blocking illegal transmission of copyrighted material and helping content owners take control of piracy. These systems have been highly effective for our customers in the US and Asia, and we’re pleased that we are now launching the services in Europe through OD2, our European subsidiary.”
Overpeer uses content spoofing to distribute fake music, software and movie files across P2P networks – if downloaded, the file can then redirect a PC user to a legitimate source for the real content with the option of buying it.
Overpeer
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Fraser Lovatt
Fraser Lovatt has spent the last fifteen years working in publishing, TV and the Internet in various capacities, and believes that they will be seperate platforms for at least a while yet. His main interests at the moment are exploring where Linux is taking home entertainment and how technology is conferring technical skills on more and more people.
Fraser Lovatt was born in the same year that 2001: A Space Odyssey was delighting and confusing people in the cinemas, and developed a lifelong love of technology as soon as he realised that things could be taken apart, sometimes put back together again, but mostly left in bits or made into something the original designer hadn't quite planned upon.
At school he was definitely in the ZX Spectrum/Magpie/BMX camp, rather than the BBC Micro/Blue Peter/well-behaved group. This is all deeply ironic as he later went on to spend nine years working at the BBC.
After a few years of working as a bookseller in Scotland, ("Back when it was actually a skilled profession" he'll tell anyone still listening), he moved to England for reasons he can't quite explain adequately to himself. After a couple of publishing jobs punctuated by sporadic bursts of travelling and photography came the aforementioned nine years at the BBC where he specialised in internet technologies and video.
These days his primary interests are Java, Linux, videogames and pies - and if they're not candidates for convergence, then what is?
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