Racing out music stores globally to get in ahead of iTunes, Napster have launched their Canadian service. It’s exactly the same as the others – with the small exception that it’s much cheaper than the UK store. Yet again.
Tracks start at CAN$1.19 (€0.72) and the subscription is CAN$9.95 (€5.98), compared to the UK costs of UK£1.09 (€1.64) per track and UK£9.95 (€14.90) for a subscription.
Confident pricing, eh? Yes, they have sales tax in Canada, it runs at about 14%, dependent on where you live – so VAT is not to blame.
Since we can be fairly certain that Napster UK realise that their customers have access to the internet and can check prices and do conversions, I wonder what their thinking is with making the UK store twice as expensive as all the others?
If anyone at Napster would care to email with an explanation, I’d be delighted to give them a voice here.