Having tested the waters with smaller, more focussed events such as The PlayStation Experience in London, the Sony group of companies will be showcasing their entire entertainment offering at the Sony Dream World exhibition in Paris this weekend.
The two-day event will feature Sony’s main consumer divisions: Sony, Sony Computer Entertainment, Sony Ericsson Mobile Communications, Sony Music Entertainment and Sony Pictures Entertainment.
This is the second Dream World event – the first, last September in Yokohama, attracted 50,000 visitors.
Expected highlights of the show will be the European debut of the SDR-4X bipedal robot, the new Blue-ray disc recorder and the latest addition to the popular Clié PDA range, the PEG-UX50 with integrated wi-fi and Bluetooth to add to the ranges already solid multimedia capabilities.
The PSX, the PlayStation “2.5” will be seen for the first time outside Japan – a true convergent appliance, the PSX features a TIVO-like hard disk recorder for storing off-the-air and home video, as well as the established DVD-playing and games console functions.
Of special interest to the digital-lifestyle.info is the Network Media Receiver, a device for streaming video content around the home, and the PC-TV – a combined device that lets viewers browse the web and use a PC, but which is still a fully functional TV.
Sony hopes that the 7000m2 exhibition at the Palais des Congrès will capture the lifestyle of their customers and demonstrate how their products integrate into digital life.
Sony Music artists will be performing at the event – Galleon, Cedric Atlan, Julie Zenatti, Anne Warin and Dadoo. They must be popular in France, because we’ve never heard of them. Well, that’s the excuse we’re using.
Details of the programme of events and ticket information are available from http://www.sdw.sony-europe.com/sonydreamworld/jsp/home.jsp
Press release: http://www.sony.com/SCA/press/030605.shtml
Images from Sony Dream World 2002: http://rapislazuli.dyndns.org/~nimori/imgs/20020914/noflash.html