History will be made in a small corner of Wales today when the residents of two Carmarthenshire villages – situated on either side of the River Tywi – switch to digital-only TV.
Around 450 households in Ferryside and Llanstephan will become the only areas in Europe with digital-only TV signals (along with slightly more glamorous Berlin).
Closing down the analogue television transmissions marks a milestone for the government in its quest to install digital TV in every British home.
The government is keenly perusing its pledge to switch off the analogue TV signal and replace it with digital by 2008 in Wales.
A provisional timetable for the UK-wide switchover has earmarked ITV’s Border region – covering south-west Scotland and Cumbria – as the first to lose its analogue signal in 2008.
The government has said switching to digital would provide a major one-off boost for the UK economy, leaving Chancellor Gordon Brown free to flog off the lucrative old analogue frequencies to telecom companies.
The west Wales households agreed to run trials with the digital set-top boxes when digital transmissions in the area began last November. Each house was given digital receivers for each of their televisions.
To help smooth the transition, a helpline was set up for residents’ teething problems, with one-to-one support made available to the elderly.
After three months, the households were asked if they wanted to keep the digital services or revert to analogue only – and the overwhelming answer was “Ydw plîs!” (Yes please), with 98% voting to retain the digital services (out of the 85% of households who responded).
Project director Emyr Byron Hughes said residents had taken to digital because it provided more services, commenting: “It is such a leap forward even with the basic digital service, they have just taken to it.”
The trial had been run to discover how people coped with the new digital equipment and to learn from any technical problems experienced in the switchover.
Officials from the Department for Culture, Media and Sport, and the Department of Trade and Industry, joint co-ordinators of the project, seemed well chuffed with the progress so far, with Stella Thomas, one of the project team members, adding: “People have been more open to change than perhaps we have given them credit for in rural areas.”
There are concerns, however, that these fancy-pants new digi-boxes could be a problem for the elderly and those on poor incomes. The government is discussing with charities about how to protect the vulnerable while promising not to authorise a complete switchover until support measures are in place.
The trial results come on the day that Ofcom publishes its Digital Television Update for the fourth quarter of 2004, examining the latest data provided by the main digital television platform providers.
The update shows that by 31 December 2004 a total of 59.4% of UK households received digital television; an increase of 3.5% from 55.9% at 30 September 2004.
By the end of last year, the total number of digital television households grew by 914,980 to 14,773,881, representing growth over the quarter of 6.6%.
The Comcast deal means that TiVo will have to adapt its software to work on Comcast’s existing DVR platform. This will enable TiVo to blast out the advertising it sells as interactive video clips in their onscreen menu to Comcast subscribers.
Digital television continued to grow in Europe last year, according to a Strategy Analytics’ survey of more than 70 digital television operators across 16 countries.
Evidence is beginning to amass that two of the most hyped products in the early digital home market will be lucky if they manage to reach niche market status in the next few years.
A US appeals panel has challenged new federal rules which require certain video devices to incorporate technology designed to prevent copying digital television programs and distributing them over the Internet.
Siemens are planning to make a big splash at the upcoming CeBit in Hannover, Germany.
Video Networks Ltd (VNL) has announced that it’s broadband and Video on Demand (VoD) service, HomeChoice, now has 15,000 subscribers, since its relaunch in last September.
It’s worth clarifying that the Internet figures include any listening of the radio on a computer, whether live streaming, using services like the BBC’s RadioPlayer/Listen Again, or Podcasting (download and play).
The largest area of growth has been in people listening to UK National radio stations over the Internet. This has increased from 8.3% a year ago to 10.8% of the UK population, equating to just short of 4.8m people. It is thought that this is probably due to an raised awareness that the Internet can be used to listen to the radio, helped in no small part by the BBC pushing the service.
Shanghai-based Fudan University has developed the country’s first home-made digital TV chip. Not only that, but the chip has passed appraisals by experts from the Chinese Academy of Sciences and Chinese Academy of Engineering, and it’s outperformed European and US standards in terms of sensitivity and anti-jamming capacities – at lower costs.