Broadband BBC – Ashley Highfield

Ashley Highfield, BBC Director of New Media and Technology, outlined the BBC’s plans to harness broadband technology to reduce the digital divide in Britain in a speech to the Broadband Britain Summit in London.

Alluding to Harold Wilson’s prophetic comments over forty years ago where he described a ‘new’ Britain forged from ‘the white heat of technology’, Highfield asks, “Can we move this ‘linear’ digital content leadership into the broadband ‘on demand’ world? Or will the white-heat prove to be nothing but hot air?”

Highfield describes “a new world of media consumption only made possible by a faster always-on connection.” He outlined the corporation’s vision for a broadband Britain, and urged the cooperation of Government and industry to avoid a digital underclass.

It is obviously hoped that the BBC’s interactive media player, iMP, which has just undergone a technical trial, will be a leading protagonist in the unfolding broadband drama. “iMP enables people to download television and radio programmes, choose to record whole series such as EastEnders, catch up on programmes they have missed and watch or listen to them on any device they want – all through peer-to-peer (P2P) sharing on a broadband connection”, explained Highfield.

“iMP is just one of a suite of products in development that makes up our BBC On Demand strategy”, says Highfield, “including the Creative Archive, the Radio Player, and the Broadband Console, with the express aim of finding the right content and services to put the British media industry at the forefront of this technology tidal wave and narrow the digital divide.”

The creation of “Underclasses” are not a healthy development in any environment, including the digital one, and Highfield outlined some proposals that should help to avoid this – the BBC’s planned scheme ‘Music for All’ and a ‘Get Britain Connected’ week.

The ‘Music for All’, will be firmly rooted in broadband. It aims to “transform music education giving children the opportunity to hear live performances, experience master classes in all music genres, create and perform their own pieces and work alongside leading musicians who can help them to develop their musical passions.”

Highfield also floated the idea of FreeBand (in the mode of the BBC’s FreeView and FreeSat). The BBC would supply broadband ready material, “compelling content” in his words, that would be delivered via services providers to UK citizens. Sadly he didn’t go in to any more detail, so it’s not clear how this would differ from services they currently freely deliver, or have spoken about publicly previously. It is perhaps just a new catchy way to label it.

In his speech, Highfield also proposed a ‘Get Britain Connected’ week to happen later next year. He envisaged this as being “a joint initiative with Government, players in the broadband supply chain (both commercial and public sector) and the BBC with its airwaves and cross-promotional opportunities to target those members of society who might find themselves on the wrong side of the digital divide.”

Harold Wilson was the first British Prime Minister to successfully use television as a political tool. Hopefully the ‘white heat’ Wilson referred to forty years ago will indeed prove to be more than hot air.

Text of Ashley Highfields speech

BT helps small businesses join the VoIP revolution

BT has seen its fixed-line base erode steadily over the past few years, while tariffs have fallen, making it hard for it to increase revenue. But it looks like BT is grabbing the nettle rather than shying away from it.

That means sniffing around for new market opportunities in a rapidly changing technological landscape. And in the case of BT, instigating the first Internet phone service specifically for UK SMEs, and launching next year the Bluephone, which will allow you to make VoIP, mobile or landline calls from the same handset.

Small businesses across the UK now have access to Voice over Internet Protocol (VoIP), with the launch of BT Business Broadband Voice. Subscribers simply plug BT’s Broadband Voice box into their high-speed Internet connection and then use a standard telephone handset to make calls, rather than having to connect via a computer. This means that Internet calls can be made from anywhere that has a broadband connection, enabling employees to keep the same number, whether they’re working from the office or remotely.

It can’t be easy for a lumbering giant having nimble little gnat-like competitors such as Carphone Warehouse and Centrica’s OneTel snapping at it haunches, especially if you lost about half a million fixed-line customers during the July-to-September quarter to some of those competitors. Only last week, Ofcom said that Carphone Warehouse and Centrica’s OneTel, had expanded their customer base to 4.2 million at the end of September from 3.7 million at the end of June.

BT’s proposed Bluephone acts like a mobile, but it has better reception, better voice quality and is cheaper to use than a mobile, because it operates over BTs fixed line network. When you use it near your home or office, the call is routed using your landline connection, if you are out and about it will use the mobile network, and if you are within a Wi-Fi hotspot it will automatically use VoIP to route the call.

Ofcom reported the number of UK broadband connections passed the 5 million point during September, with around 50,000 new subscriptions added every week. So, while fixed voice telecoms use continues to decline slowly, broadband uptake continues apace, which might start to mean more of a shift rather than a loss in business for telcos who grasp the nettle.

BT Broadbandvoice.