Akimbo Showcase Internet-toTV VOD Service, Make Deal With TBS

Still can’t find anything worth watching on TV? Akimbo have demoed their internet-to-TV video-on-demand service at the Digital Hollywook show in California this week.

The service is planned to launch in October, and will deliver thousands of hours of video content to a set-top box, the Akimbo Player via subscribers’ broadband connections.

The Akimbo system uses a “Que and View” interface and dedicated remote control to allow users to select programmes that they wish to see – for delivery to them for later viewing.

The Akimbo player holds about 200 hours of video at 1.5 megabits per second, and two of the key advantages are that it doesn’t tie up subscribers’ PCs, nor do they have to watch programmes on a monitor — they can cosy up in their front room. The service will launch at US$9.99 (€8.10) a month, and will include films, music, sports, comedy and drama content amongst others.

Akimbo, founded and managed by execs from ReplayTV, Macromedia, Microsoft and Apple, has also signed a deal with Turner Broadcasting Systems to license thousands of hours of content from CNN, Cartoon Network, TCM and Boomerang.

Kevin Cohen, senior vice president and general manager, interactive/enhanced television for TBS said in a statement: “We are pleased to work with Akimbo and are looking forward to learning how consumers respond to this new subscription on-demand technology.”


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