McKinsey predict 40m BB household in 3-5 years
Posted by Simon Perry on 7 September 2001 at 4:43 pm | Tagged as: Business
McKinsey prediction that 40m US households will have BB access in 3-5 years has some pretty sobering financials in it, but generally this article shows a typical surface-level understanding of what the medium is about with limiting comments summing up whole of iTV like ‘shows that permit viewers to decide how they would like plot-lines to turn out (interactive TV)’, being a clear illustration of this.
